How to sell when you hate selling with Will Richardson

Play trailer - 1:31

Learn to sell your products by caring: Sales is about treating people well, and thinking of relationships as long term friendships.

Watch lesson

~30 minutes over 5 videos

About 2 hours of work to do it solo

Bunurong land, Kulin nation

tag: money tag: pitching tag: entrepreneurship

Resources Lesson Further reading

Lesson resources

1 Prepwork.

Before reaching out to your first person, it's important to get your own story straight in your head. Will leads you through a few simple questions to ask yourself about what you're trying to sell, and why.

2 The pipeline.

As you begin to start reaching out, it's good to have a system to keep track of everyone. Will helps you work out who you should be trying to have conversations with, and importantly how to be respectful with all the people you chat too.

3 Making contact.

Next, you've found a good prospect to talk too, Will helps you reach out in a useful way. They need to know why you're talking to them and importantly how you might be able to help them.

4 Meeting in person.

Meeting in person: eep, scary! It's ok to be shy. Will shows you how to calm your nerves and make sure when you meet with people it's fun and productive for you both.

5 Follow up and routines.

Finally, now that you've met a few people and you've got your pipeline going, Will shows you some useful routines to keep your contacts happy!


Further reading

Teaching guide

There is currently no teaching guide for this lesson.

If you are interested in one, please contact

Made with love