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Customer discovery interviews Customer discovery interviews


Your teacher:


I'm an empathy design researcher. This means I explore approaches that figure out what people really do rather than what we would like them to do. This helps us make stuff that people are likely to buy, use and love.

I do Inception-style meta-research on how to design empathy design approaches. That's the PHD bit. Then I translate it into these videos and articles on Linkedin. That's the useful-to-you bit.

You can hire me for a workshop if you'd like your whole team to skill up on empathic design superpowers.

I also research, advocate and run a consultancy for sexual re-navigation within healthcare... that's another story.

More of all that on my website. Please get in touch if you would like to chat or nominate me for 'best wearing of leather jacket in Fitzroy Academy' : [email protected]

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